Zeller wins on cost and convenience

16 January 2006


Creator of hair beauty brand ghd, Jemella has selected Zeller Plastik UK's ZelDisk dispensing closures to cap the attractively labelled packs for its nu:u range of professional hair fashion products for 15-25 year-old girls.

Chosen as a cost-effective solution, and for their convenient dispensing and ease of use, the standard 24mm and 20mm ZelDisk closures cap proprietary 250 and 150ml square profile containers.

The white HDPE containers and brightly-coloured, translucent PP overcaps are produced by M&H Plastics of Beccles, while the FINAT award-winning labels are from Labelsco.

Jemella says it "spent over 18 months talking to thousands of girls UK-wide" before developing both the product formulation and the packaging.

  



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