The UK’s top grocery retailers, brands and manufacturers have committed to an industry-wide food waste reduction objective for the first time. It will be delivered under WRAP’s (Waste & Resources Action Programme) ‘Love Food Hate Waste’ campaign which, it is claimed, will result in savings of more than £370mn to UK consumers.
Signatories of the Courtauld Commitment – a voluntary agreement led by WRAP - have agreed to work together to help reduce the amount of food the nation’s householders throw away by 155,000 tonne by 2010, against a 2008 baseline.
WRAP has identified fresh fruit and vegetables, bakery products, dairy, meat and fish products as the highest source of household food waste. Action will be focused on identifying solutions and examining how areas such as labelling, pack size range, storage advice and packaging designed to keep the food fresher for longer can all help to prevent household food waste.
A number of retailers have already implemented initiatives on food waste reduction through their involvement in the Courtauld Commitment.