Ultimate Packaging, a supplier to the fresh produce sector, and its recent acquisition, 10D Creative, used their know-how in design, photography, project management and printing to help re-launch the Florette salad brand, for Soleco UK.
The new range of bags and trays aim to convey the superior freshness of the brand with vibrant colourways, realistic water droplets and large visibility windows.
“From the first artworks, we were supplied with rotatable 3D models of each pack design,” says Niki Webster, Florette Brand Manager. “Because of this technology, we were able to make important decisions regarding the look of our new packaging at a very early stage.”
The Florette showed off its ability to handle complete brand management, says Ultimate.