A dispensing technology for aluminium cans is poised to ‘revolutionise’ the energy drinks category with a breakthrough invention that activates ingredients at the point of consumption to deliver the full nutritional benefit, claims Australian design and development group StarOne.
The Drop-Top Can technology has been identified as a market breakthrough by ‘one of the biggest energy drink groups in the world’, its inventor Aron Clarkson exclusively has revealed to Packaging Today.
“We are currently talking about commercialising this technology with one of the biggest energy beverage groups, which is very excited about it as it achieves something that
has never really been done before successfully. The company will be bringing out a new energy drink featuring The Drop-Top to dispense multivitamins directly into the can on release, when it is opened.”
StarOne can be contacted directly at info@starone-group.com