Sealed Air launched the latest in its Will it Break? video series to mark ‘Bubble Wrap Appreciation Day’ in the UK on Monday 27 January 2014.
In the latest episode of Will it Break?, star of the show ‘Professor Packaging’ drops an egg wrapped in Sealed Air’s trademark Aircap – part of the Bubble Wrap brand family – while travelling at speed, attached to he fastest and longest zipwire in Europe, at a disused quarry in north Wales.
“Will the Professor’s egg survive the 90mph speeds and multiple impacts, or will his hopes be splattered across the treacherous quarry?” the company’s trailer runs. Those interested to find out should seek out ‘Will it Break?’ on Youtube, at: http://youtu.be/W4Fzwq03hZY
