Rexam rounds up Red Bull can for Germany

21 October 2003


Energy drink producer Red Bull has recently received an approval from the German government to use a modified slim-line Red Bull can as an individual package for an island solution within the mandatory German deposit regulation.

As a result Red Bull has been able to credit themselves with first re-listings at major retailers in this market. The tab has been changed to incorporate a cut-out Red Bull logo in the coloured tab says can suppliers Rexam Beverage Can Europe & Asia.

  



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