Pictured on the front cover is the Coors Carling Fridge Pack produced in association with Bristol based Riverwood International Ltd – a Graphic Packaging International Company. The patented thin-format pack uses the dead space to the rear of the shelving to create a branded zone within the domestic refrigerator.
The easy open feature combined with high quality graphics and the high wet strength Riverwood Aquakote kraft board creates a mini vending unit that is said to be ideal for home use.
