Martell turns over new leaf

28 January 2008


Fragrance and cosmetic packaging supplier Alliora has created a bottle within an art book for Martell.

In the open position on the left of the box there is a niche with a finely decorated Martell coat of arms. The binding is decorated by the logo, coat of arms of the brand, text and a blue signature by hot stamping. On the right the bottle is positioned in beige thermoformed base, surrounded by a smart cardboard display.

In the closed position the set up box displays another niche decorated with litho printing, gold and copper hot stampings and also an embossing. The signature and logo were added to the front of the box with a double hot stamping in blue and gold that overlap.


Packaging as art for Martell premium products



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