Martin Dawe Brand Design has created the packaging for Tims Dairy’s new range of 12 Greek style, Natural and Wholemilk fruit yogurts.
The packaging obtains its rustic, handmade looks with the introduction of the kraft paper pattern and hand written product titles and has been given a modern twist with bright vibrant lids and hand drawn illustrations of the product and ingredients. The inner sleeve contains information and quirky facts on the history of Tims Dairy to give consumers an insight to the company’s 60 years in the yogurt making business.
“The end result is a design which has shelf stand out against the brand leaders and truly captures the pure, natural product inside,” says Martin Dawe Brand Design.
The new packs will be available soon in the major multiples as well as Harrods and Selfridges.
