The Institute of Packaging Professionals (IoPP) is to present a webinar entitled ‘Business Trends and Opportunities in the Global Packaging Market’ on 15 January.
Presented by World Packaging Organisation president Thomas Schneider, the online event will put a worldwide perspective on themes including adaptiveness, complexity and opportunities within the packaging industry.
Schneider will provide insight for participants on where and how new packaging players will enter developing markets overseas, as well as how different cultures apply the values of packaging in different ways, according to the unique demands of the target market.
“To be a successful entrant into the international packaging business with a presence in developing nations, you must first have a vision for where your company wants to be 20 years from now,” says Schneider.
IoPP UK director Kevin Vyse comments: “This webinar provides the perfect opportunity to ask the head of a leading global packaging organisation any questions whose answers are crucial to growing your business internationally through packaging.”
The IoPP webinar Business Trends and Opportunities in the Global Packaging Market will take place on 15 January 2013 between 10-11am Central Standard Time (GMT minus 6 hours; from 4pm in the UK).
IoPP members will be able to join in with the session for free, whereas for non-members there will be a charge of US$99.