In shape for the festivities

13 December 2003


A good single malt is a welcome present at the best of times and no more so than at Christmas – hence the Field Group's stylish carton pack for the world-leading Glenfiddich 12-year old Special Reserve brand, and which neatly gets around the difficulty of attempting to gift-wrap the uniquely triangular bottle.

The bottle is held firmly in place by an internal vacuum forming, with the addition of an outer sleeve wrap. A rectangular strip runs down the length of the carton to ensure the Glenfiddich branding is instantly visible.

Printed in six colours, varnished and embossed, the special carton board was supplied by James Cropper Speciality Papers. The overall pack concept was developed by Field in conjunction with design agency Enterprise IG.




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