Metal packaging company Impress has invested in a new line at its Moëlan-sur-Mer plant in Brittany, France.
This state-of-the-art, high speed, DWI (Drawn Wall Ironed) production line will supply food cans to the French processed food market, starting in Q4 2010.
The investment, which aims to deliver quality metal packaging at low cost, is Impress’ third DWI food can line in Europe, following additions in Deventer, The Netherlands in 2008, and Sutton-in-Ashfield, UK.
DWI is the same production technique used in making beverage cans. It offers shorter process times and is the most cost-effective technique when manufacturing quantity, same-size food cans.
“It makes good business sense for Impress to invest in technology that helps us gain cost advantage without compromising quality or flexibility,” said Francis Labbé, CEO of Impress. “DWI allows us to provide customers at certain volume levels with the lowest cost cans on the market, which is a clear advantage in today’s price-sensitive climate.”
