Replacing glass jars, the PET packs are supplied in easy-to-handle 170 and 300g curved jars incorporating shrink sleeves form Fuji. Each variant has a different coloured sleeve, applied on-line at RPC Blackburn, while Mass Mould supplied the colour-matching caps.
Campbells innovations marketing manager Roisin McCart comments: "The PET jar from RPC Blackburn suggests both a premium product and everyday practicality. As such we are sure that it is the right container to help place Oxo Gravy Granules at the forefront of consumer affection."
