Teerenpeli Single Malt Whisky was launched in stylish ‘eco’ packaging by Design Foundation Finland and the Lahti Institute of Design.
The surface material for the corrugated board packaging is uncoated white-top kraftliner Kemiart Brite from M-real Consumer Packaging. The liner sheets have been offset-printed, hot-foiled and then litho-laminated on single-faced E-flute sheets. The packages are manufactured at Stora Enso Packaging’s Ruovesi plant.
The project was headed by Ville Korhonen, a graphic designer at Design Foundation Finland, who was responsible for the graphical design and the look and feel of the packaging and the production of it.
“The packaging production process consists of several stages. We chose Kemiart Brite as the surface material, because its consistent quality gives better control over the process. Uncoated Kemiart Brite conveys the desired message of recyclability and eco-friendliness. The end product requires the packaging to have the strength of a primary-fibre-based liner,” explains Juha Isomäki, head of production at Stora Enso Packaging.