Branding hits its World Cup goal

31 May 2010


To capitalise on World Cup fever, 999 Design developed an innovative packaging design for Freeview HD television products.

Its goal is to reinforce the high-tech nature and definition of the HD technology.

Manufacturers have been keen to adopt the new design for their packaging which they can tailor to their own needs, says 999.

The new Freeview HD look is both contemporary and mainstream, and adopting it for in-store environments and product packaging will provide ‘a seamless customer journey’, says Owen Jenkinson, Head of Marketing at Freeview.




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