Bottega Verde’s Uomo Energy Power anti-wrinkle, anti-stress formulation, and Kelemata’s Victor anti-fatigue cold cream both recently reached European retail shelves use Rexam’s Prodigio, the airless, neutral, recyclable lotion pump designed with patented CleanPoint technology.
The Bottega Verde product was customised with matching electric-blue actuator and tank, while the Kelemata entry was created with a black actuator and green-labelled tank. Virginie Lemeunier, Product Manager – Lotion, Rexam Personal Care says, “The Prodigio looks great on the shelf, and offers true benefits, through elimination of drips, clogs and product contamination.”
Rexam’s proprietary, air-proof CleanPoint dispensing technology features a mechanically-closed actuator channel that is said to keep the lotion exit-point free of messy build-up. The mechanism primes and pumps, slides back after actuation, and prevents product return after air or skin contact.
To ensure the neutrality of this recyclable lotion pump, the Prodigio is fitted with polypropylene and polyethylene components. There is no elastomer or metal contact with the lotion.
