Consumers today are increasingly frustrated that they don’t know which types of packaging can be recycled or how. A staggering 84% of the population are said to look for recycling information on packaging that is clear and consistent. The On-Pack Recycling Label (OPRL) scheme was designed to tackle these frustrations - it delivers a simple and consistent UK-wide recycling message for packaging.
Unlike other recycling labels, the scheme is based on current local authority recycling services and reflects exactly what can be recycled and where. This enables more consumers to recycle more material correctly, more often.
This is very important when you consider that research by WRAP’s Recycle Now programme found that a huge 54% of well-intentioned citizens dispose at least one item in the general rubbish that could have been recycled instead.
The OPRL label gives clear information for each packaging component (for example, a tray, carton, sleeve, film) and material (card, paper, foil, plastic). Recyclability is defined by the proportion of local authorities offering recycling services for that material and component. Because Yorkshire Packaging take very seriously the impact their industry has on the environment, they have joined OPRL to ensure that they are giving this clear advice to their end-users on how best to recycle their YPS shrink film.
As such, YPS are pleased to confirm that almost all of their range of polyolefin shrink films can be labelled as ‘Recycle With Carrier Bags At Larger Stores – Check Locally Kerbside’ under the current OPRL guidelines.
For further information, please contact Yorkshire Packaging Systems who will be happy to provide details on how to apply the logo and what benefits the scheme can offer.
