18 March 2015
Rajapack launch innovative online system for custom packaging tape
The Rajaprint system will help both large and SME businesses brand their packaging in a simple, three step online process. It also promises an extremely quick turnaround time; typically just two weeks from visual sign off to delivery.
Businesses wanting to add to their branding can do so with just a few clicks of a button. Those using the service are guided to add their own images and text, or work from the stock background colours already in the system.
Three main steps: 'select the tape to customise', 'define your tape specification' and 'personalise your tape', help to make the process as simple, smooth and hassle-free as possible. This allows for businesses to make repeat orders with a set template - quickly and easily!
Head of Customer Marketing, Phil Spratling, explained that this new online system is both creative in design and seamless in operation.
"Customers can choose from over a hundred different tape combinations when customising their packaging tape, with variables of colour, material, environmental-impact, noise, strength and many more.
Rajaprint gives our clients complete control in terms of the way they market and brand their packaging. The system is yet another sign that we put our customers' needs first and continue to innovate in digital.
The number one message that we have received from our customers and from Packaging Innovations 2015, was that customisation is the way our industry is moving. Our customers want an affordable way to brand their products right from the start of their customer's experience."
