Markem Imaje launches 9400 series of printers to boost traceability

9 February 2015


9 February 2015

Markem Imaje launches 9400 series of printers to boost traceability

A new line of coding equipment is set to help food and beverage manufacturers improve traceability and prevent product recalls according to coding and marking specialist Markem-Imaje.

The company's new 9400 series of printers provide a range of printing options and a substantial choice of codes including barcodes, Datamatrix and QR codes as well as the ability to print logos and alphanumeric texts.

The new series also offers a "Mark & Read" realtime vision system which checks code integrity and prevents product waste and recalls further down the supply chain.

Martin Bailey, UK operations manager at Markem Imaje said: "Traceability sits very high on the agenda for food and beverage businesses and coding and labelling equipment plays a key part in this success.

The 9400 range also includes an option for editing unique promotional codes that can be used to support marketing campaigns.

Martin added: "Better and clearer codes are just the start for these machines. The ability to easily integrate promotional coding into the packing line is a real bonus for food and beverage businesses.

"Promotional coding provides something that on-pack promotions, which have no link to purchase, cannot do. Giving consumers a unique code to make their claim also provides brands with the sort of detailed marketing data that price cutting promotions never can."

The 9400 range pushes the boundaries of efficiency and reliability while offering a range of useful features all designed to ensure full availability, optimise line speed and improve overall equipment efficiency (OEE).

Designed to lower the cost of ownership the 9400 series also achieves up to 20% reduction on consumables and energy consumption.

A large selection of high adhesion, high contrast and coloured inks can be used by the printer for optimum legibility on products.

Inks with "tracers" which provide an anti-counterfeiting measure and environmentally-friendly inks are also available while downtime is not required when changing consumables, improving production line efficiency.

 



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