Anniversaries and birthdays bring with them a ‘where did the years go’ moment and an urge to reflect. It’s strange to think how little some things have changed since our first issue in 1979 in a world that has changed dramatically. The internet has exploded and spawned ‘social networking’ sites undreamed of in the 1970s. Nowadays, it’s hard to imagine life without a computer or a mobile phone!
There have been astonishing packaging breakthroughs too. If I were to choose, I would say dual ovenable trays; MAP, and more recently plant-based substitutes for oil-based plastics have been some of the most memorable developments over the past 30 years. In the future, I believe that nanotechnology will play a large part in materials development – if it doesn’t get shot down by pressure groups in the same way that GM foods did.
Microprocessors, in their infancy in 1979, have become smaller, faster and more intelligent over the past 30 years, and this has undoubtedly led to greater efficiencies. Our first issue reported concern that humans would be thrown out of work because of automation. While fewer operatives may be needed these days, it’s also true that the number of IT, technical development and service jobs has increased.
But let’s not forget how important the human element is.
In a magazine I read recently, Steve Martin, author of The Science of Persuasion, affirmed: “There is no substitute for the human touch.” And a letter to the editor related how one businessman beats his competition by meeting customers face-to-face, rather than emailing them. Developments in electronics will no doubt continue apace, but I sincerely hope it doesn’t replace human contact.
Finally, a big thankyou to all the past editors and staff of Packaging Today who have contributed to its success and staying power in a competitive market.
Maureen Byrne
Editor
Maureen Byrne Maureen Byrne
