Leo Luxe to unveil new brand identity at packaging shows across Europe

24 September 2012

Leo Luxe, part of the leading global printing communications company, Leo Paper Group, is to launch its new brand identity and present its latest packaging concepts at EMPACK Brussels, 26-27 Sept; PACKAGING INNOVATIONS London, 4-5 Oct; and LUXE PACK in Monaco, 24-26 Oct 2012.

The new high-end designs on display at these exhibitions include those created for customers in the premium drinks and gift markets, and employ innovative secondary processes that transform the look and feel of paper.

With expert, in-house design and production capabilities, Leo Luxe offers brands the flexibility to create unique, high-quality packaging that adds value and increases product marketability.

Transforming paper
Demonstrating its pioneering approach to functional yet creative packaging solutions, the company will present a range of retail packaging, luxury presentation boxes and gift items at the show under the new Leo Luxe brand name.

Cuan O’Callaghan of Leo Luxe said: “Today, brands are looking for ways to ensure their packaging stands out against the competition and communicates the right message to its target consumer group.

“Leo Luxe specialises in producing packaging solutions that add value to the product itself through a combination of quality, high-tech printing techniques, secondary processes, and inspiring designs.

“The new branding better reflects our luxury product and service offering and the designs on our stand include some of our creative team’s most inventive concepts. They also demonstrate the effective new finishing processes, developed to transform paper into looking and feeling like other materials, such as wood, metal and leather.”

Full service
Leo Paper Group is renowned worldwide as being committed to providing a superior customer experience. Now Leo Luxe, with a comprehensive production facility equipped with the latest pre-press and printing technologies, provides the same fast, reliable end-to-end service.

“Since the company was established in 1982, Leo Paper Group has been committed to providing a high-quality, full service that ensures even the most imaginative customer requirements are met,” Cuan O’Callaghan continues. “We aim to exceed our customers’ expectations every time.

“Our commitment to meeting this objective, coupled with our state-of-the-art production and logistics facilities, lean management processes and our strong financial background, makes us the partner of choice for luxury brands all over the world.”

Leo Luxe - premium paper-based packaging concepts

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