Seedlip launches Mushroom Based Packaging Gift Set

7 September 2020

The world currently generates 2.01 billion tonnes of solid waste annually, which is expected to grow to 3.4 billion tonnes by 2050[1]. Whilst paper & cardboard make up 17% of global waste and plastic 12%, mycelium is 100% home-compostable meaning it does not contribute to global waste and uses a fraction of the energy to produce. Seedlip is proud to be working with Magical Mushroom Company, who also believe in harnessing natural process for human progress.   

 

Fully biodegradable, recyclable & compostable, Seedlip’s most sustainable gift pack yet includes a full-size bottle of Seedlip Spice 94, a 100% recycled glass Highball and a Thyme seed paper neck tag. The box is composed of biomass and Mycelium, the root structure of mushrooms, which creates a durable, alternative packaging material that breaks down in compost or flower beds within 45 days. In addition, the seeded neck tag [Thyme seeds] includes its own instructions for how to grow it, utilising  the biodegradable box as a planter.

 

The MUSHROOM BASED PACKAGING GIFT SET will be launching to Seedlip’s new sustainable online gifting shop, launching on October 1st. The move comes alongside a fully sustainable gifting offering on seedlipdrinks.com, including carbon neutral delivery carrier.  

 

Each component of the gift box has been sourced with sustainability being the priority: 

 

THE BOX: Is made of bio-mass and mycelium which breaks down in soil after 45 days. Made with the help of Magical Mushroom Company

 

THE NECKTAG: Each bottled will be embellished with Thyme seeded paper neck-tags  

 

THE GLASS: The highball glass is made up of 100% recycled glass 

 

Notes

1 The World Bank, 2020

A single Jay can plant 7,500 Acorns in four weeks, living up to its Latin name,
Garrulus glandarius, the chattering Acorn gatherer.



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