RPC Gent has launched Lubripack, a new range of containers targeting the automotive lubricants sector.
Described by the rigid plastics packaging specialist as “innovative and user-friendly”, Lubripack has measurements equal to those of the existing RPC Autopack II range.
Created following an in-depth market research programme, Lubripack responds to customer needs in having a new design with an “upscale, modern appearance” said to appeal to different market segments besides the traditional automotive.
“The design takes into account current trends for high on-shelf visibility with a large labelling area, so the new addition allows the incorporation of eye-catching layouts or graphics,” RPC says.
During introduction, the new range will be available in a 1-litre size weighing 55g, and a 5-litre size weighing 180g, but other capacities such as 2-litre and 4-litre will follow.
The Lubripack range will be available in colours such as black, light grey, graphite grey or in customised colours, depending upon order size.