PRESS RELEASE - May 2014
Avery Dennison launches "backing paper-free" Print & Apply system
The Avery Dennison LPA 81x uses LightSmart Technology which eliminates wasteful backing paper material when printing content and shipping labels in the manufacturing, packaging and logistics industries for:
- Cartons
- Trays
- Pallets
Compared to conventional pressure sensitive (PS) labelling with backing paper and standard label lengths, the LPA 81x offers significant bottom line benefits through increased productivity,improved efficiency and reduced environmental impact.
Increased Productivity
Eliminating the backing paper cuts time, steps, hassle andexpense, adding productivity and flexibility through:
- - Increased production line uptime due to 60% more labels on roll* (Source Internal Test Data)
- - Reduced operator workload due to fewer and easier roll changes
- - No backing paper waste handling and associated costs
- - Flexible label length maximising material use
- - Reduced material and ribbon resulting in lower consumable costs
Improved Efficiency Increases Savings
Using the LPA 81x with LightSmart accelerates operational efficiency without concessions to quality. No backing paper and
flexible label sizes on a single supply roll mean:
- - Fewer supply SKUs: Only one supply roll is needed for different label lengths
- - 60% less material handling compared to PS labels due to more material on roll* (Internal Test Data)
- - Reduced inventory space
- - Reduced logistics and lower total shipping costs due to more labels on roll
Reduced Environmental Impact
By eliminating the backing paper, LPA 81x increases sustainability credentials through:
- - No backing paper production
- - No backing paper waste
- - Less material to transport
Using LightSmart Technology material leads to reductions in water and energy use, solid waste production and
CO2 emissions when compared to conventional pressure sensitive labels.(see infographic)
How LPA 81x Works
This newest way to print and apply labels on secondary packaging is that simple:
- The LightSmart material arrives coated on the reverse with a non-tack adhesive
- Using the LPA 81x Print & Apply unit, data is printed onto the material and labels are cut to the desired length
- The adhesive backing is then activated through infrared heat. The LightSmart label becomes sticky through heat activation after the print and cut stage - a key differentiator compared to existing backing paper-free Print & Apply solutions.
- The sticky label is then applied
ENDS
Learn More About Avery Dennison LPA 81x and LightSmart Technology
Contact us for:
- Solution presentation at your location
- A production line audit calculating the benefits of using the LPA 81x
- A technology demonstration in one of our Avery Dennison locations
Avery Dennison Retail Branding and Information Solutions
Avery Dennison Deutschland GmbH Ohmstrasse 3 D-85386 Eching
Tel +49 (0) 8165 925 299
info.deutschland@eu.averydennison.com
Avery Dennison BV Nederland St. Laurensdreef 40 3565 AK Utrecht
Tel +31 (0) 30 263 22 33
hardware.benelux@eu.averydennison.com
Avery Dennison France 10-12 Rue du Saule Trapu - BP 217 91882 Massy Cedex
Tel +33 (0) 1 69 53 56 00
communication.france@eu.averydennison.com
Avery Dennison Scandinavia Bergfotsgatan 3A S-431 35 Mölndal
Tel +46 (0) 31 68 30 40
info.se@eu.averydennison.com
