ABB UK swappage scheme encourages move to updated robotics technology

6 November 2013


A new swappage scheme being introduced by ABB seeks to promote greater use of the latest robotic automation technology amongst UK manufacturers.

According to the technology company, which has its UK base in Warrington, subject to the payload of the robot, the Robot Swappage Scheme enables operators to get up to £4,000 off the purchase cost of a new ABB robot when they trade in an existing robot from any manufacturer installed 12 or more years ago.

The discount applies to any robot with a payload of 20kg or greater – a separate discount of £2,000 applies to robots with a payload up to and including 20kg.

The swappage scheme – open from 8 October 2013 until 8 April 2014 – is part of ABB’s drive to encourage the greater take-up of robotic automation in the UK manufacturing sector.

The scheme is aimed particularly at small and medium sized businesses with a current working robot that may be nearing the end of its useful economical working life.

“A large number of robots in use in the UK are now at the point where they are becoming increasingly more difficult and costly to maintain,” says Dean Phipps, ABB Robotics’ service sales manager for the UK and Ireland.

“Difficulties in obtaining spares for obsolete models, the absence of any warranties and finding technicians qualified to work on older models are just some of the problems that can add to the heartache, expense and inconvenience of using older robots when issues inevitably occur.”

In such cases, Phipps says, replacing a robot with a new model can present “the most sensible option”.

“New developments in robotic technology may also mean that companies using older models may be missing out on a raft of new productivity enhancing features,” he adds.

“The enhanced efficiency, flexibility and reliability delivered by the latest generation of robots could help these companies to dramatically transform their production operations.”

The scheme is open to end users only across any industry where a robot is currently being used to handle a particular task.

For further details and terms & conditions, call ABB on 01908 350300 or email robots@gb.abb.com ref ‘Swappage’.



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